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Portfolio / Insurance and financial services / RBC agriculture

RBC agriculture chose Pub Point Com to help them promote their financial services meant for farmers. Pub Point Com developed a sponsorship with the popular TV show “l’amour est dans le pré”. 10 and 30-seconds TV messages, web banners, Facebook and video broadcast were all part of the media mix. The campaign  was a real success and helped increase the visibility of RBC.


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